Patty Held

Proprietor

Patty Held of Hermann, Missouri, graduated from California State University of Fresno with a B.S. degree in Enology in 1982. She was winemaker for Taylor Wine Company in New York from 1982 to 1988 before returning to her family-owned winery, Stone Hill Winery, in Hermann, MO, where she was director of public relations and special events from 1988 until 2008. Currently, Patty has her own winery consulting business, Patty Held Winery Consulting, specializing in marketing, tasting room evaluations, wine trails and customer service training.  Since the 1980s, Patty has judged wine at prestigious wine competitions across the country. In 2004, Patty was instrumental in forming the Hermann Wine Trail, a collaboration among seven local wineries for the purpose of promoting the Hermann area wine country. She serves as president of that organization. Patty is also an adjunct on-line instructor for VESTA, www.VESTA-USA.org, teaching Marketing for Small Wineries and Tasting Room Management. Patty is America’s Wine Trails industry advisor and part of the marketing team for its website and mobile app. She has been in the wine industry since she was five years old and has a grasp of all areas of the winery business.